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BETTER LIFE:
Laundry Detergent

CLIENT: Better Life

Better Life natural cleaning products are designed to clean as well or better than their harsh-chemical based competitors. Those attributes needed to be brought to life for these laundry detergents made exclusively for Target. The active swoops of color coupled with stylized illustrations boldly stand out on this retail giant’s shelves
while appealing to the Eco-conscious customer.

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